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A Jargon A Day Keeps Real People Away

I blogged the other day about once being an ENTJ.

A friend told me yesterday that the new term for being widowed is “Newly Singled.”

When I started selling, we didn’t have “sales motions.” Now, I guess we do.

My skin doctor recently told me I had a “Squamous-cell carcinoma.”  Skin cancer.

An asset manager I follow says this . . . We focus primarily on rated and non-rated debt of sub-investment grade issuers in developed and emerging markets, and we invest in an array of high yield bonds, convertible securities, leveraged loans, structured credit instruments, distressed debt and private debt.

It’s all Jargon. Some is past that and onto gobbledygook.

Jargon has two reasons for being. The first is a shorthand for more complex thoughts and ideas. Say more with fewer words.

The other is to separate those who are “in” from those who are “out.”

Professionals of all descriptions love jargon. It’s a version of the game, “Tell me you’re a doctor without telling me you’re a doctor.”

Tell me you’re [in, cool, smart, educated, better than me, etc] without telling me you’re better than me.

By using Jargon!

If you’re with your professional peers, knock yourself out. Jargon away. It’s a perpetual secret handshake that assures everyone they belong in the room.

If not, plain speaking is your friend.

Come to think of it, maybe disregard the first point.

Plain speaking is always your friend.